Site Analytics in US-Remote

  • Title: Site Analytics
  • Code: RCI-85823Y0480
  • RequirementID: 107030
  • Location: US-Remote
  • Posted Date: 03/20/2023
  • Duration: 12 Months
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  Job Description



  • The Site Analytics Specialist will work with the NYC Digital Service team to understand analytics requirements, define tags to correctly capture data, oversee site analytics implementation and analyze resulting data for City Jobs, Department of Finance Redesign, MyCity and other projects as needed. Work will be done in 2 week agile sprints, with tasks assigned from a prioritized backlog.
  • The integration engineer will be expected to help create assignments to be prioritized for every sprint.
  • The integration engineer will be involved in agency stakeholder meetings, and present deliverables in team meetings.
  • All on-going work and deliverables will be reviewed together with the NYC Application Development and Digital Services team.


  • Define best practice approaches for analyzing online user behavior, configuring web analytics technology, and for interpreting data
  • Determine objectives, methods and tools needed for iterative testing and optimization
  • Write analytics technical and functional requirements for public-facing digital propertie
  • Create customized JavaScript or JSON code as needed for site analytics
  • Lead regular tagging audits, providing best practices, and trouble-shooting to ensure accuracy
  • Provide site analytics technical expertise, estimates, and recommendations to the development lead and/or project manager
  • Communicate risks and issues in a clear and timely manner
  • Run regularly-scheduled web analytics reports that contribute meaningful analysis and actionable insights to improve user experience
  • Conduct ad-hoc analysis and reporting for internal clients as requested
  • Create documentation such as data dictionaries and analytics requirements


  • 5-7 years reporting, and technical background Experience with Google Analytics (GA360, GA4), and Web tag managers (GTM, Tealium)
  • 4-5+ years’ experience managing enterprise-class web analytics platforms (e.g., Google Analytics 360, GA4, WebTrends); expertise with web analytics platform migrations highly valuable
  • Proficiency developing custom reports, advanced segments, and complex goals, and the interpretation and presentation of findings
  • Intermediate Excel skills and an ability to integrate disparate data sets into clear, concise reports and insights
  • Strong communication skills to collaborate with leadership, experts and decision makers
  • Knowledge of agile ways of working and modern software development practices


  • At least 8 years of digital software development
  • Passion for optimizing for best user experience using data and evidence
  • Experience with A/B and multivariate testing techniques and best practices



About Rangam:

Rangam Consultants is a minority, women-owned, disability workforce solutions global organization. Specialized in attracting and retaining talents globally for a rewarding career in IT, Engineering, Scientific, Clinical, Healthcare, Administrative, Finance, Business Management, and many more, while integrating veterans and individuals with disabilities into the workforce. Indeed, we connect career aspirants to relevant job opportunities, be it jobs in USA, UK, India, or Ireland. Also remote jobs, work-from-home jobs, or contract jobs in different verticals and industries.
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